smol

About the Brand

smol started with the revolutionary idea that there was a better way to buy laundry detergent; with concentrated capsules that are planet-friendlier, affordable and conveniently delivered to your door. Since launch, we’ve expanded into a wide range of award winning, high-performance, innovative cleaning products that give brilliant results and are sustainably packaged. All smol products are vegan friendly and cruelty-free. Our world-first plastic-free laundry and dishwasher packs are made from FSC approved card, which can be recycled or composted at home. smol products have been especially designed to cut carbon with super concentrated formulas that avoid the pointless shipping of water. And in our battle against single-use plastics, we supply bottles-for-life to refill with dissolvable tablets or from recyclable cartons. There’s no phthalates, parabens or triclosan, just superb performance with less plastic, carbon and chemicals than the big brands. Our B-Corp status now drives us onwards in giving back to the community (we work closely with The Hygiene Bank), working to conserve the environment and an awful lot more.