Annie Sloan becomes first cruelty-free home improvement brand endorsed by the Compassionate Shopping Guide!
Naturewatch Foundation celebrates a major milestone in its mission to promote cruelty-free living with Annie Sloan’s endorsement in the Compassionate Shopping Guide. Naturewatch Foundation, the animal welfare charity behind the... Read more
Join us at Mind Body Spirit next weekend!
In one week, we will be attending Mind Body Spirit festival in Birmingham and we would love to see you there! We'll be there Friday, Saturday and Sunday the 15th,... Read more
Amaranthine – Guest blog
"Skincare shouldn't just be a routine; it should be a ritual." – Sarah, founder of natural skincare brand, Amaranthine I believe skincare is more than just a daily routine. It's... Read more
Join our movement to make UK homes cruelty-free!
For lots of us, buying makeup and cleaning products that don't harm animals is second nature. But did you know, there are lots of other common household items hiding in... Read more
Encourage home improvement brands to join the Guide with our template email
Be part of our mission to make UK homes cruelty-free and use your purchasing power to encourage decorating brands to join the Compassionate Shopping Guide. Share our template email below... Read more
RAVEN BOTANICALS: LET RAVENS FLOURISH – Guest blog
Raven Botanicals is an intelligent skincare brand for ethical consumers. From their rural apothecary, sisters Arabella and Charlotte create a unique, cruelty-free range of cleansers, serums, oils, masks and balms... Read more
Cruelty-free summer essentials!
Ah, summer! The days are longer and the sun is (hopefully) out. Many of us will be looking forward to holidays or simply enjoying hazy evenings in the garden. And... Read more
What’s your supermarket’s animal testing policy?
Last updated May 2024 As most UK shoppers buy groceries in supermarkets, we feel it’s so important to provide more information about their animal testing policies. We don’t endorse supermarkets... Read more
Behind the scenes with Akua from Sheabutter Cottage
Last month Donna and Wenna, two members of our Compassionate Shopping Guide team, went to Reading to visit Akua at her shop, Sheabutter Cottage in Caversham. We went behind the... Read more
Which of our endorsed brands are also vegan?
In the Compassionate Shopping Guide, we only endorse companies that have zero ties to animal testing. But we’re often asked whether any of the brands we endorse are also completely... Read more
Celebrate our launch at LUSH Cheltenham on Saturday 27th April and you could win a LUSH prize
To celebrate the launch of our new look website, we’ll be at LUSH Cheltenham on Saturday 27th April 2024, and we’d love for you to join us. You’ll be able... Read more
Why the Compassionate Shopping Guide is the only cruelty-free shopping guide you need
Did you know, Ethical Consumer has named the Compassionate Shopping Guide ‘best in scope’ in its comparison of cruelty-free endorsement schemes? That’s because we have one of the strongest criteria... Read more
Why compassionate shopping matters for animals
You might be forgiven for thinking that most personal and household products are ethical these days. So many brands now use logos or make claims about their cruelty-free credentials. And,... Read more
Get spring cleaning with our cruelty-free brands
Whether you love it or hate it, when the days start getting a little warmer and longer, it’s time to get your rubber gloves on and spring clean! We all... Read more
Shopping cruelty-free on a budget
Shopping cruelty-free can feel like an expensive and daunting task. Luckily, there are plenty of budget-friendly options available to those of us who want to make sure our purchases aren’t... Read more
How to avoid plastic when you’re shopping cruelty-free
Plastic: it’s a problem. According to the UK government, 1 million birds, and over 100,000 other sea mammals and turtles die every year from either eating plastic or getting tangled... Read more
Becoming endorsed in the Compassionate Shopping Guide is easy – find out how to apply
Ever wondered what it takes to be endorsed by Naturewatch Foundation in the Compassionate Shopping Guide? If you’re a cruelty-free company that produces cosmetic, personal care or household products, you... Read more
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